NFL Executive Peter O’Reilly Discusses Nashville’s Super Bowl Chances on the Same Day Titans Owner Amy Adams Strunk and President Burke Nihill Made a Presentation on New Nissan Stadium at NFL Owners Meetings
PHOENIX – Las Vegas has hit the jackpot once again.
Here on Monday at the NFL owners meetings, the NFL officially announced that Las Vegas will host Super Bowl LXIII in 2029 at Allegiant Stadium. It will mark the second time the Super Bowl will be held in Las Vegas, as the city debuted as a first-time Super Bowl host city in 2024.
So, what does that mean for Nashville’s future? And, could the city be next in line for 2030?
Following today’s announcement, Peter O’Reilly, NFL EVP of events, international and club business, answered those questions.
“So, we obviously (had) heads down for the Super Bowl for 2029,” O’Reilly said. “Now, we wake up tomorrow morning and think about 2030 and that process. We will move on that process pretty quickly over this next stretch, but nothing to report. Obviously, we’re excited about Nashville as a city and the (new) stadium but nothing to specifically talk about in terms of 2030.”
New Nissan Stadium is scheduled to be completed in February 2027, and the Titans will begin playing games inside in fall of 2027.
O’Reilly said because the new Nissan Stadium will be open three years in 2029, “that falls within the window that could be viable” when speaking of the city’s chances of being a host in 2030.
O’Reilly said the league regularly works in a year-to-year mode as it relates to Super Bowl decisions while acknowledging cities like Las Vegas and Los Angeles convinced the NFL to return quickly after being successful hosts.
“We don’t have any formal rotation,” O’Reilly said. “We really take it a year at a time, evaluate cities. Every summer we have an expression of interest out to all 32 clubs, and they let us know what events, Super Bowl and otherwise, they are interested in. … We and the membership are not in a rotation mode. It is really identifying: What is the right city at the right time?”
Leading up to Super Bowl LX last month, Titans President and Chief Executive Officer Burke Nihill and Nashville Convention & Visitors Corp CEO Deana Ivey were among those from Tennessee in San Francisco, studying how the Bay Area Host Committee is coordinating the events leading up to this year’s game.
It’s an annual fact-finding trip the group has taken to Super Bowl cities in order to be as prepared as possible when Nashville gets its opportunity to present a formal bid package to the league, whenever that may be. The hope, Nihill said, is to have that opportunity in the not-so-distant future.
Nihill said at the time he doesn’t anticipate Nashville being rewarded a Super Bowl until the early 2030s.
Next year’s Super Bowl will be held in Los Angeles, followed by Atlanta and then Las Vegas.
“When you look at past stadium rhythms,” Nihill said in February, “in terms of when a stadium opens and when the NFL feels comfortable bringing their biggest event to a new stadium, for us that is probably in the early 2030s.”
On Sunday, at this year’s owners meetings, Nihill said the Titans and the city of Nashville will be ready when the league is ready for Music City.
Nihill hopes to follow in the footsteps of cities like Los Angeles and Las Vegas.
“The goal for us is to not just get a Super Bowl,” Nihill said. “But when we get it, to do such a great job that … they want to bring it back again as soon as they can.”
O’Reilly said Nihill and Titans controlling owner Amy Adams Strunk made an impressive large group presentation at the NFL owners meetings on Monday morning about the stadium, and Nashville.
“They showcased the new Nissan Stadium and that transformation of the East Bank – it had nothing to do with Super Bowl, but it was a great opportunity for them to show the full membership how transformational that project is on the East Bank,” O’Reilly said. “We are in probably the most prolific new stadium and renovation period in the league in a long time, and the Nashville stadium was the one that was chosen to speak in there, and Amy and Burke spoke.
“They did a tremendous job telling the story that (people in Nashville) know well and have seen.”
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